Workshops, Keynotes and Consulting
There are many smart gerontologists, demographers and academics with expert views about ageing. But few can provide practical, real-world solutions that organisations can adopt and implement.
Kim Walker and Dick Stroud are marketers who provide practical solutions to the problems and opportunities presented by the ageing society.
Kim and Dick use the AF Tool and the research database, that was used to write their book, Marketing to the Ageing Consumer, to deliver their own brand of consultancy services in Europe and Asia Pacific. Increasingly they work together on clients with multinational challenges.